Let’s get this out of the way. Skincare isn’t a personality change. You’re not “becoming someone else”. You’re just finally giving your face the attention it’s been begging for. Because at some point, every man has looked at someone else’s skin and thought, “Okay… how?” Maybe it was a girl with suspiciously perfect skin. Maybe it was Ranbir Kapoor looking unfairly fresh in every frame. And no, it’s not just genetics playing favourites. It’s skincare. Also, this isn’t your sign to secretly borrow your girlfriend’s products and hope for the best. You deserve skincare that’s actually made for you. This season, Westside keeps it simple. Easy routines. No confusion. No judgement. Just skin that looks healthy, rested, and very much alive.
Why are men suddenly talking about skincare?
Because the internet caught up. Cameras are everywhere. Lighting is unforgiving. And everyone’s seen that one friend. The one who started moisturising? Now he’s giving low-key John Abraham energy. And you’re stuck wondering when that happened! Skincare isn’t about being all fancy, expensive, or doing a crazy 20-step routine!! It’s about not looking like you just woke up from a long nap you clearly didn’t enjoy. It’s just basic upkeep.
Okay… but do men really need skincare?
Yes. And not just because celebrities look good. Pollution. Stress. Late nights. Screens. And I’ll deal with it later habits all show up on your face eventually. Skincare is basic maintenance. Like brushing your teeth. Except this one stops people from asking, “Bro, are you okay?”
Where do I even start without overcomplicating it?
Start small. Cleanse. Moisturise. Protect. That’s it. A face wash to get rid of the dirt, sweat, and city life. A moisturiser so your skin doesn’t feel tight and angry. And sunscreen so future-you doesn’t hate present-you. That’s it. No complicated steps. No endless products. Just a routine that fits into real life and actually works.
What’s the biggest skincare lie men believe?
“That water is enough.” Hydration is great. But your skin needs actual care. Soap dries it out. Skipping moisturiser makes you look dull. And sunscreen is not optional unless you enjoy ageing faster than everyone else. Facts are facts.
Can skincare actually make you look better?
Absolutely. Good skin makes everything hit harder. Your haircut looks better. Your outfit looks cleaner. Even your “I didn’t try” look suddenly looks intentional. There’s a reason celebrities look good even in airport fits.
And… How do I know if a product is actually working?
Your skin feels calm. Not tight. Not greasy. Not confused. You stop touching your face every five minutes. And people stop saying, “You look tired.” That’s the real review.
Is skincare still “extra” for men?
No. That era is over. Skincare is basic now. It’s normal. It’s practical. And honestly? It’s kind of a flex. Taking care of yourself is always in style.
Good skincare doesn’t need to be complicated or intimidating. Once you get into it. It’s quick. Effective. And weirdly satisfying. Westside’s men’s skincare range is designed to fit into real life. Simple routines. Solid results. Zero fuss.
Shop men’s skincare at Westside in-store or online. Because taking care of your skin is a power move.
