What if the future of fashion starts right now, and you could be part of it?
That’s exactly why we created YNG. This is Westside’s most exciting and ambitious initiative yet — a platform designed to give young creators the tools, the space, and the opportunity to dream bigger, create boldly, and lead fearlessly. It’s where creativity is nurtured, collaboration is celebrated, and fresh ideas shape the trends of tomorrow.
Who’s rewriting fashion’s rulebook and why should you be excited?
Meet the first wave of visionaries! Four extraordinary NIFT designers aged 20–23 — Mark Rebello, Manvi Gupta, Harshitha S, and Sahana S — have taken two of Westside’s iconic labels, Bombay Paisley and ETA, and given them a fearless new identity. The result? Designs that blend individuality, experimentation, and Gen Z energy — bold, wearable, and unapologetically fresh.
Is YNG only about fashion design?
YNG is a space for all creators. Whether you’re a designer with new ideas, a model with confidence, a stylist with an eye for trends, or a photographer, videographer, influencer, or hair & make-up artist passionate about storytelling — this is your platform. At Westside, we believe talent thrives when given the right platform, and through YNG, we’re creating a community where passion meets opportunity.
What made this year’s Media Day unforgettable?
It wasn’t just another event. Media Day 2025 was a celebration of what’s possible when talent meets opportunity. Alongside the debut of the YNG collection, 15 new models walked the runway with energy, diversity, and style, turning the event into a living showcase of individuality and creativity. The room buzzed with inspiration, connection, and the undeniable feeling that something new, and bold, is happening.
Why is YNG a movement — and not just a collection?
It’s about building a space where young creators can experiment, collaborate, and turn their ideas into real-world opportunities. YNG is a community powered by creativity and driven by passion — a place where every story matters and every voice is encouraged to be heard.
Where is YNG headed and how can you join the revolution?
This is only the beginning. We’re expanding the platform, inviting more creatives to be part of this exciting journey. If you’re ready to take risks, share your voice, and shape the future of fashion, we want you on board. Designers, models, influencers, photographers, videographers, and hair & make-up artists — reach out to us ➡ @westsidestores on Instagram and let’s create the future of fashion.
What’s in it for you?
You’ll be part of a growing creative community that celebrates individuality, supports experimentation, and opens doors to collaborations, exposure, and career-building opportunities. At Westside, we’re more than a brand — we’re a partner in your journey.
How can you experience the YNG movement today?
Explore the collection of our YNG designers that are redefining fashion.
Feel the vibe of the Media Day 2025 with the beats that powered the launch, tune in to our exclusively curated set of tracks on Spotify here.
