The Modern Man’s Colour Code

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Ready for a wardrobe refresh that actually gets people talking? This season, colour is the conversation. And no, we’re not talking neon overload or graphic chaos. We’re talking about rich, earthy tones with high-style impact – burnt orange, sage, indigo, brown and mustard. Unexpected, unapologetic and totally on-trend, these hues are rewriting the rules of menswear one outfit at a time. Westside’s latest edit is a colour masterclass on how to stand out without screaming for attention. It’s smart, modern and effortlessly cool. The kind of style that doesn’t try too hard but somehow always lands. Whether you’re suiting up or keeping it casual, these colours are your new neutral. Trust us, basic is cancelled.

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Want to add personality and experiment with your looks? Start with burnt orange. This isn’t just a colour; it’s a moment! It’s the look of a guy who walks into a room and owns it. Structured overshirts or relaxed trousers, this shade adds depth and dimension to every look. Pair it with crisp whites or soft olives if you want to ease in, or go full tonal for that runway-ready edge. Either way, burnt orange is your style power move this season. And then there’s mustard. The wild card you didn’t know you needed. It’s warm, punchy and completely transforms basics. A muted mustard tee under a blazer? That’s style with a wink. It adds personality without going full statement piece.
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Now let’s talk sage. Understated? Yes. Forgettable? Absolutely not. Sage is that subtle flex of a colour. The one that says you care about detail, fabric, and fit. A colour that isn’t loud and screaming for attention but elegant, fresh and chic. It’s clean and contemporary and plays well with pretty much everything in your wardrobe. Style it with deeper shades like indigo or chocolate brown for a layered look that’s quietly luxurious, and watch every head turn as you enter.  

Indigo and brown are having a major fashion renaissance. These shades bring a heritage feel with a modern sensibility. Like the cool cousin of classic navy and black. Indigo denim with texture? Yes, please. Brown knitwear with a structured fit? Essential. These tones are grounded but never dull. They’re the bridge between effortless and elevated, and that sweet spot is exactly where modern menswear lives.

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This season’s palette is proof that colour doesn’t have to be loud to be powerful. These shades are wearable, adaptable, and always on point. Designed for the guy who knows exactly what he’s doing, even when he’s just throwing something on.

Shop the collection at a Westside store near you or online.